That’s really what it comes down to. Why the hell doesn’t Mad Haven exist yet?
I’ve got a bunch of excuses, but pretty much it boils down (pun intended) to laziness and fear. Two things that I’m kicking to the curb.
Laziness. As much as I’m not built to sit behind a desk and work a scheduled life, it’s easy.. Or not easy, but stable. Consistent. Steady. It’s not that I’m afraid of working 18 hour days, shoveling mash out in the morning and then slinging the craft across town all night. It’s that it’s easier to sit on the couch or go out with friends than plan all that needs planning.
This is a terrible excuse, and I’m done with it.
Fear. It turns out, brewing is quite the endeavor. From the myriad of mistakes that can happen from the time the grain is crushed to the time the beer is packaged, so the plethora of other mishaps waiting just around the corner of every step, it’s a scary undertaking. The investment is pretty serious, at least for someone in my point in life. I’d like my rate beer rating to be the same as the fail rate in the industry (hint: somewhere in the 90% range). And when the time comes, I’ll leave the security of a salary and benefits for the adventure of a start-up.
(To those I work with, don’t worry, there are many months, if not years, before this will become a reality)
But enough whining, enough excuses, and enough babbling. There are risks in everything. The reward, the benefit, the adventure, and the beer outweigh all the little things that pop up.
I just went on a search for fun quotes about taking a risk. And this one came up. And I like it.
Man cannot discover new oceans unless he has the courage to lose sight of the shore. – André Gide
So here’s a promise. It’s not to any of you reading this, though I hope you’ll help hold me to it. It’s a promise to myself.
I’m going to see the easier way, and choose to ignore it. I’m going to see the risks, and find ways to avoid them or mitigate them to an acceptable level. I’m going to keep moving forward. I’m not going to stall any more. I’m not going to sit idly by and dream. I’m going to open a brewery. I’m going to open Mad Haven.
Let’s get to work.